Yes, you. The enthusiast. Our fans. The guy reading this in Starbucks when he knows full well he should be studying for finals.
Thank you to our supporters, and yes, even to our detractors.
We initially threw our support behind concept of The BMW Event because we believed in it. The mission presented was enormous: Organize and publicize the largest gathering of BMW owners the Southeast region had ever seen.
We were skeptical, but optimistic; the potential was obvious and we anticipated a good turnout…but what we experienced at Homestead-Miami Speedway on Saturday, April 25, 2015 blew us – and everyone involved in the planning, marketing, and execution of the event – completely away.
In total, there were over 500 BMWs, more than 1,000 attendees, and dozens of sponsors and vendors offering everything from free wheel sets to detailing services, to a mobile dyno. The hype was real…but these are the 7 ways that the inaugural ‘ The BMW Event’ lived up to, and even surpassed it: Read More
You’re one in a million.
We really mean that – we’re not just saying it so you’ll be our friend. You are one out of one million BMW owners within 12 hours of our home base in Miami, FL. And while being an individual is important, sometimes it can also be lonely. That’s why we’re inviting you – and the million who share your passion and enthusiasm down to Homestead-Miami Speedway on April 25, 2015.
We’re glad you asked. We may not have a million reasons – but here are five that should convince you not to miss The BMW Event.
Bavarian Barn Find?
Read Part 1 Here
Read Part 2 Here
There is a reason we use one year as a significant measurement of time. A great many things can happen over the course of a single rotation around our sun. Journeys are began and completed. We as individuals grow older and wiser. Taylor Swift blows through dozens of relationships and corresponding hit singles.
A year can be used as an assessment of progress. For Ira Schacter and his S65-powered ’33 hot rod project, progress was certainly evident. In fact, it has been over a year since the idea first made the leap from dream to reality – a reality that included some trials and obstacles that Ira could not have possibly predicted at its onset. Despite this, Ira is having the time of his life. Learn More
One of these is really important. The other is being a dad.
In every racer’s life, there comes a time that requires us to trade in horsepower and the smell of burnt rubber, for cribs and dirty diapers.
A time when the need for speed, becomes the need for a nap.
This was the case for Paul Azan, a good friend of ours, here at Active Autowerke. Paul started racing regularly back in 1990, but was forced to give it up shortly after his second child was born in 1995.
When painting a masterpiece, every individual brush stroke requires total concentration. Each stroke has a purpose and meaning, and is orchestrated precisely, culminating in an end result that is nothing short of extraordinary. In all facets of our business, we take similar considerations into mind. Sales, distribution, and service are all detailed brush strokes in the masterpiece that is Active Autowerke.
We’re feeling very Olympic today…
Here we are.
It’s been quite a journey, and we can’t lie; it’s been a tough one. Project Euro M3 began as more of a dream than anything: Build a fully functioning – comfortable – 500+ horsepower ultimate driving machine. The platform for the ambitious build was arguably one of the most coveted iterations of the legendary marque, the European market E36 M3. Our mission was simple…add a bunch of extra air.
Both in the engine bay, AND the cabin.
Time for some World History…
For many of us who grew up in the U.S., our first encounter with the country of Taiwan happened when we flipped over the plastic trinkets that came with our Happy Meals, and asked our mothers to read the three little words that we found. Although we couldn’t pronounce it’s name, Taiwan meant one thing to us: fun toys.
Now (somewhat) more mature, “Made in Taiwan” carries a similar meaning, at least here at Active Autowerke. Over the years, we’ve cultivated a profound relationship with a large group of BMW enthusiasts on the island who have some pretty impressive toys of their own…and none of them contain a single ounce of cheap plastic. Learn More