When painting a masterpiece, every individual brush stroke requires total concentration. Each stroke has a purpose and meaning, and is orchestrated precisely, culminating in an end result that is nothing short of extraordinary. In all facets of our business, we take similar considerations into mind. Sales, distribution, and service are all detailed brush strokes in the masterpiece that is Active Autowerke.
For many of us who grew up in the U.S., our first encounter with the country of Taiwan happened when we flipped over the plastic trinkets that came with our Happy Meals, and asked our mothers to read the three little words that we found. Although we couldn’t pronounce it’s name, Taiwan meant one thing to us: fun toys.
Now (somewhat) more mature, “Made in Taiwan” carries a similar meaning, at least here at Active Autowerke. Over the years, we’ve cultivated a profound relationship with a large group of BMW enthusiasts on the island who have some pretty impressive toys of their own…and none of them contain a single ounce of cheap plastic. Learn More
“Those were the days.”
Nostalgia has a funny way of coloring our memories of the past in a hue of rose. The further we travel away from it, the more we become convinced that things will never be as grand as they once were. However, if we’re constantly looking back, we risk missing the gifts of the present. We neglect the opportunity to implement the lessons from yesterday, with the technology of today; in order to burn some serious rubber tomorrow.
Ira Schacter, the owner of one of the most insanely intricate project builds we’ve ever come across, has decided to pay homage to the past in a way that illustrates just how far automotive culture has come. This is what happens when the soul of American Graffiti collides with the unrestrained imagination of The Fast And The Furious. This is the embodiment of mechanical precision and hand-built execution. And it is mind-blowingly awesome.
Perhaps, we should say THESE are the days. Learn More
All of us have dreams. Many of us pursue them. Some of us come close to realizing them.
However, only a select few of us take the meticulous measurements required to not only achieve, but excel at every step along the way. It takes patience, sacrifice, and a lot of luck to make your dreams a reality.
Robert Chang didn’t begin racing to just participate. He didn’t begin racing to escape from his daily life. Robert Chang dove headfirst into a dream that he had little experience in, yet now finds himself at the pinnacle of. All of us here at Active Autowerke are enormously proud to congratulate him on his 2013 National Championship in BMWCCA’s C-Modified class.
Read on to learn how Robert lived out his dream. Learn More
Bringing You More For Your Service Purchase
Raise your hand if you’ve ever driven away your local BMW service shop wondering when your finely-tuned German barnburner turned into a ridiculously costly Ultimate Maintenance Machine.
When did your favorite toy turn into so much work?
They say you’ve got to pay to play, but when you’re dipping into Junior’s college fund just so your dealership technician can replace your E36’s rear trailing arm bushings for the umpteenth time, you probably aren’t laughing. Learn More
Passion? Obsession? Addiction?
These words may sound a bit strong to the average person. Negative, even. However, between ourselves and Precision Sport Industries, we like to believe we give obsessive compulsive disorder a good name.
We honestly can’t help ourselves. The stainless steel shine of our hand-welded exhausts? Our reputation. The decimals on the dyno sheet? Our business. Without this perfectionist attitude and attention to detail, we’d be just another result on a Google search page.
When it comes to your BMW, you may experience a certain amount of OCD as well. We get it. You should expect top quality products and service. You should expect in a word…precision.
And when it comes to trusting your neighborhood performance tuning shop, our money is on the one with “Precision” right in it’s name. Learn More